The Biggest Benefit of Email Testing

In our last post, we explained why it’s important to test your emails before they go out. There are many benefits to incorporating this practice into your email marketing program, from catching typos and grammatical errors to ensuring optimal image display and maximum delivery.

But the biggest benefit of all is a little more abstract.

Take Time To Test!

Picture this: you’ve created a phenomenal email. One of your best ever, in fact. It’s got highly compelling content that’s relevant to your subscribers, gorgeous images, and a call to action that’s practically irresistible. This email is so good, you can’t wait to put it out there and watch the clicks and conversions start rolling in. So you’re really tempted to just pull the trigger and skip the whole testing phase. After all, you know your email is practically perfect.

What could possibly go wrong?

2016 Net Atlantic Crock Pot Challenge

It’s no secret that we like to have fun at Net Atlantic. And we happen to have a lot of great cooks on our staff. So, last year we decided to start an annual Crock Pot Challenge. This year’s event, held last Friday, did not disappoint!

Why You Should ALWAYS Test Your Emails Before You Hit Send

Even if you use the same email template over and over again, you should still test your message every single time. Why?

A Little Something Called Human Error.