Expanding Outsourcing Ideas to Better Drive Business Value

by Matt Sambito

To excel in business, you need to focus on your strengths, the things that make you money, and the things that are core to your business value proposition.

But it’s also important to know what you don’t want to become an expert at. Some of the most commonly outsourced business functions are:

1) Bookkeeping
2) Payroll services
3) Graphic design, web site design
4) Legal services, contracts, etc.
5) Social media marketing, marketing
6) Remote desktop computer management (outsourced IT)
7) Human Resources, recruiting
8) Blogging, press releases
9) Taxes
10) And anything else you know you are not good at

A good accountant, webmaster, or lawyer fills in the gaps in anyone’s skill set.

If you are busy with activity like the tasks above that are not parts of your company’s core value proposition, you have a great opportunity to improve your business by outsourcing. But what about some of the less obvious yet critical areas of your business that lend themselves to an outsourced strategy such as email marketing?

At Net Atlantic, we’ve found that many businesses that we speak with on a regular basis do not have the time or resources to hire and manage an in-house multi-functional marketing staff, and manage their email marketing campaigns. Do you find yourself not sending email campaigns regularly when you know you should?

Outsourcing your email marketing sending is a great way to ensure that you are keeping your message fresh, relevant and top of mind to your clients and prospects. Realize that if you are not in front of your customers, certainly your competitors are!
Outsource your Email Marketing to WeSendIt.

Now you can have experts prepare and send your next email marketing campaign for you. Outsource your managed sends email to the email experts at WeSendIt.

Connect, engage, and relate to every customer on a personal level with smarter digital marketing automation

Learn more at:
10 Quick Reasons to Outsource Your Email Marketing Sending

A division of Net Atlantic, WeSendIt has 23 years of experience with email. In fact, since inception, we’ve delivered 85 billion email messages to subscribers worldwide.